Weddings
What Sets Ginna Matson Events Apart?
Ginna Matson Events brings seasoned expertise, steady leadership, and a deeply informed perspective to every celebration we guide. As a Louisville wedding planner, I serve not only as your advocate, but as the strategic lead for your entire vendor team.
Before founding my planning studio, I spent a decade in catering and have integrated floral design into many of my clients weddings. That hands-on experience provides a comprehensive understanding of how a wedding day truly functions — from kitchen timing and service flow to installation logistics and spatial design. I don’t simply oversee my role; I understand the full production ecosystem of the event.
On your wedding day, I am the first to arrive and the last to leave. I lead with clarity, supporting vendors proactively, and ensuring every element moves cohesively. Venues and creative partners trust our team because we protect both the couple’s experience and the integrity of the event itself.
Long before your celebration, we prepare thoughtfully. We anticipate potential scenarios, refining timelines, and setting clear expectations. And when the unexpected arises, it is handled quickly and discreetly.
The result is a wedding that feels seamless, elevated, and confidently led from beginning to end.
Full-Service Planning & Design
Designed for couples who value an elevated, highly personalized planning experience. From strategic vendor curation to cohesive design direction and seamless logistical execution, this offering ensures every element is thoughtfully considered and expertly managed.
We oversee the full journey — refining vision, guiding decisions, and orchestrating a celebration that feels intentional, effortless, and distinctly yours.
Designed for couples seeking a fully curated, high-touch planning experience.
From comprehensive budget strategy and vendor curation to aesthetic direction and full wedding weekend orchestration, we oversee every layer of your celebration with precision and intention.
This offering includes:
• Vendor curation & contract management
• Budget development & oversight
• Design direction & aesthetic cohesion
• Guest experience planning
• Production timeline creation
• Wedding weekend execution & oversight
A limited number of full-service clients are accepted each year to ensure a truly high-touch experience.
Wedding Management
For couples who have thoughtfully assembled their vendor team and desire experienced leadership to refine and execute the final stretch.
We provide structured guidance throughout planning, then step in fully in the months leading to your celebration — confirming logistics, aligning vendor communication, and orchestrating every detail with precision.
On your wedding day, we manage production seamlessly so you can remain present and immersed in the experience you’ve created.
























